BMW, Hans Zimmer and Renzo Vitale get down to work to develop the future sound of the sportier versions of the German house and surname M.
It is clear that the electric car is he future of automotive. They have arrived on the market in the most familiar or urban versions and it is to be expected that within a short time they will fully enter the sportier-cut vehicles -in the supercars they have already put their heads in for a long time. The Germans of BMW they are already working on their electric M versions.
In this way, the BMW sports division opens its mind to give this concept a spin, developing M propellants not only for explosion. But, the sound that an electrified vehicle emits is nowhere near the same as a combustion one, so they have got to work, together with the award-winning music producer (an Oscar for the Lion King and a Golden Globe for Gladiator) Hans zimmer, to research, develop and create electrical mechanics with a sound as sporty and emotional as that of a gasoline engine.
In this video that we show you, the composer Hans Zimmer and Renzo Vitale, Creative Director of Sound at BMW Group, work on a distinctive driving sound, specially designed for M electric vehicles. They promise that they will not leave anyone indifferent and that of course, will live up to the Motorsport name.
The mixture of the work of Hans Zimmer and Renzo Vitale (Italian pianist), the two spearheads each in their own section, leaves us with restless souls. Where will these two geniuses come from when it comes to transmitting emotion, power, effectiveness or sportsmanship to a barely mute engine?? We do not know for sure, but if we are sure of something, it is that they will not disappoint all lovers of the M concept. For something the BMW slogan is: You like driving?
The German composer has already years working with BMW. The sound of cars Electrified brand has a lot to do with it. Now under his baton, that magic wand that has made us feel so much in the films in which he has worked, he puts something as important and magical for the automobile industry as is the surname M.
This article was published in Autobild by Eduardo Caro.